My first impression is distaste. How’s that for a logo to be viewed across the world, the message from Singapore? I don’t know how much they paid for this gimmick? When I started this blog, I had this little task of giving it a name. MySingaporeNews, or YourSingaporeNews were my initial choices. Both were quite meaningful. I wanted YourSingaporeNews for everyone to post their news here. MySingaporeNews also has the same meaning when ‘My’ means everyone who post their news here. I chose it as it is shorter by two alphabets. Your Singapore News has since been adopted by CNA and inviting forumers to contribute their news to the station. I have no quarrel with My Singapore or Your Singapore, as it is about Singapore and Singaporeans writing about Singapore. I feel rather offended by telling the world that Singapore is theirs, Your Singapore. Haven’t we have enough of foreigners here thinking that they also own Singapore? Haven’t we been selling every inch of our precious land to foreigners who came here to snub at the poor Singaporeans? And now we officially tell the foreigners that Singapore is their Singapore for the taking. Is it ours or no longer ours? Does Singapore belong to Singaporeans, for us to call Our Singapore, or to tell the foreigners, Your Singapore. All you need is money and you can buy it. Of course the promoters and advocates of this catchphrase meant different things. They are telling the foreigners that they can design their trips the way they want it, to see what they want to see. And definitely not to think that they can have Singapore as theirs, if they have the money. Your Singapore sure does not sound good to the already unhappy Singaporeans seeing their private space being invaded and taken away by foreigners. And for those who are chasing their little homes and cannot afford it, they will be more pissed off to hear this message. It is Our Singapore, not Theirs. Your Singapore can be demeaning to start from this angle. It is like an attempt to sell out. Telling Singaporeans that this is Your Singapore is different from telling foreigners this is Your Singapore. Just try telling the foreigners here that your home is their home.