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11/30/2006

award of sentosa ir becoming a pr execise

The award of the Sentosa IR could turn out to be the biggest PR exercise facing the govt. Handled brilliantly, we will get a really fascinating IR to brag about and more international friends and recognition. Handle it badly, rigidly, play by the book in a no nonsense way could still get us a very good IR but may cost us friends and a tarnished reputation. The 3 bidders are putting everything they got into their proposals. They are extremely serious and have spent an enormous amount of money for their bids. Though eventually only one will come out the winner, there could be two sore losers to lick the wounds. And with Najib joining the fray by rooting for Genting, it complicates the matter with political implications and cross border relations in the yo yo. How could the award of the Sentosa be turned into a happy ending for the bidders? Two IRs being awarded, or allowing the two losers a second go at the development of the southern islands with their current bids being treated as a pre qualifications? It would give the unsuccessful bidders a little sweetener to go home with and a lot of goodwill to kick around.

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