alternative media

Ken Kwek's article in today's Straits Times lamented the lack of political humour in the MSM. Anyone wanting to read them can only find them in cyberspace which he called Alternative Media (AM). There seems to be a lack of tolerance for political humour in MSM, or is it a conscious decision to play down on AM? From the reaction so far, MSM regards AM as a strategic competitor, to borrow a phrase from Bush, and will keep it underwrap for as long as they can. There is a noticeable silence on cyberspace activity in MSM. The only cyberspace news that is allowed to grace the pages of MSM is from their own little baby called Stomp. Stomp has been receiving a lot of funding and promotion to get it kicking. Looks like it is only attracting a very select group of visitors and not enough. Even Media Corp is coming into the fray for blogger's attention. When will MSM start to embrace or engage AM and allocate some space to report on what is happening in cyberspace? If this cold treatment is to continue, the divide can only widen and the two worlds will just stay apart, the Main Stream Media and Alternative Media, each competing for their own audience for their own kind of news. And with a virtual monopoly in the past, MSM can only stand to lose more readers to the young upstart that starts off with nothing.